History, Vision and Mission

Poggio Verrano is the concrete idea of a visionary: to create a red wine that is expression of the territory it comes from, the Maremma Toscana, a landscape of irresistible natural and anthropological beauties. Now I wish to tell you how this idea has become a long and patient route leading from the Earth to Wine.

Me, Francesco Bolla. I start again by myself.
Franco, my father, and even before Alberto, my grandfather, made great wines both in Soave and in Valpolicella, such as the famous Amarone.
In 2000, after long time expanding the family Winery, I decided to start again by myself returning to the vineyard. I was aware that a constant commitment would be needed to create such an ambitious project on my own and conscious that a great wine only comes out of a right marriage of soil, climate, vines … and man.

Maremma Toscana. The new El Dorado.
My new El Dorado is in the Etruscan Maremma. I was driven here by the love for the sea and Argentario gulf, headland in the beautiful Tuscan archipelago, is only 15 km away. The climate is Mediterranean and the Maremma, as well as the nearby Parco dell’Uccellina, houses a pure nature, very rich in flavors. In addition, the rural culture suits perfectly with the spirit of the project.

From the Earth to Wine. The route of Dròmos.
Poggio Verrano has a rocky soil of calcareous and clayey nature, south-southwest exposure, height between 170 and 300 m. on sea level and enjoys a shining breezy climate.
The vineyards, a garden wisely integrated in the rural surrounding landscape, are 27 ha (67 acres) in size with density of 6.700 vines per ha (2700 per acre) and they are grown with low spurred cordon; the production is one kilogram per vine. The grape varietals are a thought-out mix: from the indigenous Sangiovese and Alicante to Cabernet Sauvignon, Cabernet Franc and Merlot perfectly integrated along the Tuscan coast since many decades.
The modern and functional winery, built following gravity flow principle on three levels, is fully underground and covered by vines. The fermentation room has small inox vats with plunging the cup, where grapes fall from above; the barrique room is divided in two areas to manage specific temperature and work. The building reminds of the harmonious Etruscan style as well as the use of our own natural material.
The wine; here we come to the route of Dròmos: selective hand harvest is followed by controlled temperature fermentation and slow maceration; then it is left to mature in barriques where the malo-lactic fermentation takes place; finally, left refining in bottles for a few months.

The passage crossing the cellar represents the linear route I followed: to create an intensive and elegant red wine, beyond the trend; a product expressing values, both traditional and innovative. And Dròmos, our wine, exactly means “route”.
The result is a wine highlighting the quality and the culture of this land; wine of noble intensity that associates superior characteristics, getting richer year after year, with an elegant and long lasting image; a “glocal” wine destined to the worldwide taste of those who appreciate Wine as full expression of Nature.

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